TRACER® MANAGED SERVICES
HUMAN-IN-THE-LOOP AI
THE BRAND PROTECTION EXPERTS

YOUR BRAND PROTECTION PARTNER

Using Tracer Protect powered by TracerAI and the Tracer Platform, our Customer Success Team made up of Brand Analysts and Data Scientists work closely with you to understand your unique business and the brand infringement issues you face. We use your exact brand directives to continuously tune TracerAI to recommend and deliver efficient, effective and accurate resolutions. Our experienced professionals are customer obsessed and deliver successful outcomes using our Tracer Methodology.
01.
PARTNERSHIP
Seasoned professionals serve as an extension to your team, providing data-informed action for your brand success.
02.
TRACER METHODOLOGY
Built on 11+ years of brand protection experience, the Tracer Methodology guides our strategy, onboarding, platform configuration, reporting, insights, investigative and enforcement services.
03.
AGILE
Our innovative services continuously evolve to meet the needs of your dynamic Brand Success strategy.
04.
CUSTOMER FIRST
We deliver business outcomes across the broadest set of Brand Success solutions.

DIVERSE SKILLSETS SUPPORTING DIVERSE BRANDS

Diverse brands need diverse protection. The Tracer Managed Services team brings a varied and comprehensive mix of skills supporting dozens of brand protection and success use cases which incorporate hundreds of digital platforms across mobile apps, social media, online marketplaces, domains, websites, search engines and advertising platforms. We work alongside your team to continuously finetune the strategy and delivery of outcomes.
4 of the World's Top 5 Most Valuable Brands Trust
SUCCESSFUL BRANDS TRUST TRACER
TRACER SOLUTIONS
Tracer Managed Services supports dozens of use cases by automating the detection of infringing content, the classification and scoring of infringements, the correlation of bad actor networks, and the enforcement of customer directives. Tracer Solutions include:
NFT & Web3 Fraud
Stay one step ahead of bad actors by guarding your brands against fraudulent activity across the broadest range of Web3 and NFT platforms.
Fake Mobile Games
Trace app stores and social channels to remove infringers to deliver authentic gaming experiences.
Digital Product Support Scams & Unauthorized Credential Sharing
Stop the promotion and sale of counterfeit and/or hijacked user credentials, unauthorized or fake software license keys and premium account services.
Phishing
Detect, analyze, correlate and take down scams that lead to credential theft.
Counterfeit Products
Remove counterfeit listings from online marketplaces.
Gray Market & Partner Compliance
Detect unauthorized sales and partner activity, bringing partners into program compliance.
Executive & Celebrity Impersonation
Stop impersonation schemes across social channels, paid search and advertising with customized anti-impersonation programs designed in collaboration with law firms, content labels, creative agencies and celebrity agents.
Brand Genericization
Prevent copycats, counterfeiters and competitors will infringe upon brand trademarks and copyrights in order to redirect consumers to substitute products.
Product Launch & Promotion Fraud
Implement brand protection before the launch of a new product or campaign to safeguard brand integrity and prevent fraudsters from monopolizing strategic marketing plans.
Fake Domains and Websites
Patrol app stores and social channels to detect, analyze and expose infringement — then deliver rapid takedowns so gamers can keep on gaming.
LET’S GET STARTED.
THE BAD ACTORS ALREADY DID.