BRAND SUCCESS DELIVERED

Announcing the Industry's First
Human-in-the-Loop AI Platform for Brand Success

Tracer® Platform

The Tracer Platform mitigates digital brand misuse to preserve authentic customer interactions and uncovers new categories of dynamic market insights to fuel better business decisions. Applying advanced Human-in-the-Loop AI approaches to continuously analyze data across thousands of global Web2 and Web3 digital sources, the Tracer Platform yields the industry’s fastest infringement detection rates with market-leading accuracy and faster time to enforcement.
01.
TRACER DATA
For 11+ years, Tracer has collected data across the digital universe to find fraudulent and brand infringing activities for our customers. This data fuels our TracerAI engine and drives our tireless pursuit to protect authenticity for brands and their consumers.
02.
TRACER GRAPHS
Industry leading approach to organize complex digital data into graph and tabular formats to support advanced investigative and data science research.
03.
TracerAI
Using Human-in-the-Loop AI techniques, TracerAI delivers Fraud, Phishing, Counterfeit and Infringement Detectors to eliminate noise and allow our customers to focus on the detections that matter the most.
TRACER DATA
Data inputs feed the Tracer Platform, producing actionable data insights across:
DOMAINS
DOMAINS

Continuously scans millions of domains across the digital universe.

WEBSITES
WEBSITES

Continuously scans website content including text, images, form fills, video and blogs.

SOCIAL MEDIA
SOCIAL MEDIA

Continuously scans the most popular global and regional social media platforms.

APP STORES
APP STORES

Continuously scans hundreds of app platforms including all major and third party app stores.

PAID SEARCH AND ADVERTISING
PAID SEARCH AND ADVERTISING

Continuously scans all major search engines and paid advertising platforms.

MARKETPLACES
MARKETPLACES

Continuously scans all of the most popular global and regional marketplaces covering 95%+ of all marketplace traffic.

NFT MARKETPLACES & WEB3 SOCIAL CHANNELS
NFT MARKETPLACES & WEB3 SOCIAL CHANNELS

Continuously scans the most popular Web3 marketplaces and social media channels.

TRACER REGISTRAR
Significantly reduce domain management costs.
TRACER PROTECT
Trace, analyze, classify and take down brand abuse incidents and networks.
MANAGED SERVICES
Brand experts who act as a knowledgeable and flexible extension of your legal and marketing teams.
LET’S GET STARTED.
THE BAD ACTORS ALREADY DID.