brand protection software

OTHERS HARVEST YOUR DATA. WE TRACE™ IT.

Our unique Trace™ method delivers valuable, brand relevant detections through multi-channel coverage combined with AI insights.

MULTI-CHANNEL BRAND PROTECTION COVERAGE

Data inputs (Tracer Brand Tracks®) feed the Tracer Platform, producing actionable data insights across:
DOMAINS
DOMAINS

Continuously scans millions of domains across the digital universe.

WEBSITES
WEBSITES

Continuously scans website content including text, images, form fills, video and blogs.

SOCIAL MEDIA
SOCIAL MEDIA

Continuously scans the most popular global and regional social media platforms.

APP STORES
APP STORES

Continuously scans hundreds of app platforms including all major and third party app stores.

PAID SEARCH AND ADVERTISING
PAID SEARCH AND ADVERTISING

Continuously scans all major search engines and paid advertising platforms.

MARKETPLACES
MARKETPLACES

Continuously scans all of the most popular global and regional marketplaces covering 95%+ of all marketplace traffic.

WHY TRACER

HUMAN-IN-THE-LOOP AI™
The leading brand success platform powered by Human-in-the-Loop AI™.
CUSTOMER SUCCESS
Offering world-class customer success and managed services.
BREADTH OF SOLUTIONS
Supporting dozens of use cases by automating the detection of infringing content.
TRUST IS EVERYTHING
The world’s most innovative companies put their trust in our platform powered by Human-in-the-Loop AI, and our team of highly-experienced brand protection experts. We give them the freedom to always look forward so they can focus on increasing sales, building customer trust, and creating valuable brand loyalty.
The World's Most Valuable Brands Trust
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TRACER SOLUTIONS
Tracer Protect, powered by TracerAI, supports the industry’s broadest set of use cases by automating the detection of infringing content, the classification of infringements, the correlation of incidents and bad actor networks, and the enforcement of customer directives. Tracer Protect Solutions include:
Fake Mobile Games Protection
Fake Mobile Games
Trace app stores and social channels to remove infringers to deliver authentic gaming experiences.
Digital Product Support Scams and Unauthorized Credentials
Digital Product Support Scams & Unauthorized Credential Sharing
Stop the promotion and sale of counterfeit and/or hijacked user credentials, unauthorized or fake software license keys and premium account services.
Phishing and Credential Theft Detection
Phishing
Detect, analyze, correlate and take down scams that lead to credential theft.
Counterfeit Product Detection on Marketplaces
Counterfeit Products
Remove counterfeit listings from online marketplaces.
Gray Market and Partner Compliance Monitoring
Gray Market & Partner Compliance
Detect unauthorized sales and partner activity, bringing partners into program compliance.
Executive and Celebrity Impersonation Protection
Executive & Celebrity Impersonation
Stop impersonation schemes across social channels, paid search and advertising with customized anti-impersonation programs.
Brand Genericization and Trademark Protection
Brand Genericization
Prevent copycats, counterfeiters and competitors from infringing upon brand trademarks and copyrights.
Product Launch and Promotion Fraud Prevention
Product Launch & Promotion Fraud
Implement brand protection before the launch of a new product or campaign to safeguard brand integrity.
Fake Domains and Rogue Website Takedowns
Fake Domains and Websites
Patrol app stores and social channels to detect, analyze and expose infringement with rapid takedowns.
LET’S GET STARTED.
THE BAD ACTORS ALREADY DID.