BRAND PROTECTION FOR ONLINE MARKETPLACES
Brand owners can sell their products online through marketplaces without having to run their own website or store. Brand owners are taking advantage of this easy way to sell more and more, and sales through online marketplaces are growing quickly. Unfortunately, it is these benefits that attract scammers, making online marketplaces one of the most common channels for digital brand abuse. Tracer monitors over 95% of all online marketplace traffic, and uses natural language processing, world-class image recognition technology, and risk-clustering algorithms to find unauthorized sellers, gray market sellers, fake products, and partners who don’t follow program terms.
Brand Protection Built for Your Business
Using our powerful TracerAI brand protection software and top-tier data scientists and analysts, Tracer’s brand protection solution maximizes our ability to find violations across popular online marketplaces.
Our brand protection technology uses Human-in-the-Loop AI™ to mimic human intelligence by using machine vision, image recognition, and advanced infringement correlation algorithms to find more enforceable detections on social media platforms with the highest accuracy rate in the industry.
Tracer’s brand protection technology ties together suspicious activity across social media platforms, so you can see and get rid of networks of abuse that keep happening and are hard to find.
Tracer’s brand protection solution maximizes our capacity to identify violations on popular social media platforms and bring about enforcement action in the shortest amount of time.
Tracer uses machine vision, language processing, and image recognition to find infringements in 95% of all online marketplace traffic. Tracer gathers important information about gray market sellers and counterfeiters, keeps an eye on them, and gives them a risk score. It also lets you see attacker infrastructures in real-time and take action against dangerous marketplace abuse. Brands can make their brand protection coverage, detection criteria, and enforcement rules fit their specific needs.
Tracer’s Brand Protection Solution Protects Your Brand on Online Marketplaces(
Our Human-in-the-Loop AI™ and machine learning continuously traces, analyzes, and prevents common scams on online marketplaces, including: Human-in-the-Loop AI™