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MOBILE APP BRAND PROTECTION

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One of the most popular ways for people to connect with brands is through mobile app stores. And, the number of people using mobile apps is growing at a rate that has never been seen before. Since more than 7,000 new apps are added to the major app stores every day, they have become a favorite target for bad people very quickly. Tracer’s brand protection technology uses machine vision, language processing, and image recognition to constantly track, analyze, and stop brand abuse on thousands of app platforms, including all major and third-party app stores.

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Mobile App Brand Protection Build For Your Business

Using our powerful TracerAI brand protection software and top-tier data scientists and analysts, Tracer’s brand protection solution maximizes our ability to find violations across all major and third-party app stores.

ACCURATE & FAST DETECTIONS

Our brand protection technology uses Human-in-the-Loop AI™ to mimic human intelligence by using machine vision, image recognition, and advanced infringement correlation algorithms to find more enforceable detections with the highest accuracy rate in the industry.

ADVANCED DIGITAL TRACING

Tracer’s brand protection technology ties together suspicious activity across digital channels, so you can see and get rid of networks of abuse that keep happening and are hard to find.

FAST ENFORCEMENTS

Tracer’s brand protection solution maximizes our capacity to identify violations and bring about enforcement action in the shortest amount of time.

Did you know that it is estimated that 17% of in app traffic is fraudulent?

Brand owners must take action to protect their intellectual property, their customers, and the money they make from mobile commerce. The Tracer Protect brand protection solution helps your mobile app stand out in a crowded market by automating the detection of infringing content and bad actor networks. Using our powerful TracerAI brand protection software and top-tier data scientists and analysts, Tracer’s brand protection solution maximizes our ability to find violations across all major and third-party app stores and take enforcement action in the shortest amount of time.

 

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Tracer's Brand Protection Solution Protects Your Brand Against Common Mobile App Scams

Tracer monitors app stores and social media for pirated software, unofficial software updates, and other common mobile app scams, and then quickly analyzes and exposes them. Tracer’s brand protection technology helps your mobile app stand out in a crowded market by automatically finding common app store abuse, like:

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MOBILE APP UPDATE SCAMS

Fraudsters use mobile app updates as a way to prompt customers into providing sensitive account information or lure them into downloading a malicious app.

FAKE MOBILE APP MONITORING

When it comes to app stores, consumers know exactly what they're looking for. But what they don't realize is that, while the app they just downloaded may appear to be yours, it is actually a hacked app in disguise.

ILLEGAL DOWNLOADS OF MOBILE APPS

Mobile apps take years to develop and perfect, but hackers and con artists immediately copy them. As a result of their apps being pirated, mobile app developers lose millions, if not billions, of dollars in revenue.

CREDENTIAL THEFT

Bad actors posing as legitimate mobile apps lure unsuspecting customers into providing sensitive personal and financial account information.

Tracer monitors app stores and social media channels for pirated software and unofficial software updates, and then quickly analyzes and exposes them. 

Mobile App Success Starts with Brand Protection

Protecting your brand’s identity, reputation, and intellectual property from scammers is becoming increasingly important as the mobile app industry grows. Tracer monitors app stores and social media channels for pirated software and unofficial software updates, and then quickly analyzes and exposes them. By automating the detection of infringing content and bad actor networks, Tracer Protect’s brand protection suite of solutions helps to ensure your mobile app stands out in a competitive marketplace.

TRUSTED BY THE MOST VALUABLE BRANDS
“At Mojang, IP protection is a vital step in safeguarding our brand and our players from illegitimate experiences, as well as preventing the misuse of Minecraft assets. The team at Tracer is a critical part of keeping our players and partners safe and protected.”
 — GAYLON BLANK, DIRECTOR OF IP ENFORCEMENT AT MOJANG (MOJANG IS A VIDEO GAME STUDIO BEST KNOWN FOR DEVELOPING MINECRAFT)
 DON’T JUST PROTECT YOUR BRAND.
MAKE IT RESILIENT.