INTRODUCING TRACER®
Tracer accelerates Brand Success for the world’s most-loved brands. The Tracer® Platform mitigates digital brand misuse to preserve authentic customer interactions and uncover new categories of dynamic market insights to fuel better business decisions. Applying advanced Human-in-the-Loop® approaches to continuously analyze data across thousands of global Web2 and Web3 digital sources, the Tracer Platform yields the industry’s fastest infringement detection rates with market-leading accuracy and faster time to enforcement
WHY TRACER
TRUST IS EVERYTHING
The world’s most innovative companies put their trust in our platform powered by Human-in-the-Loop AI, and our team of highly-experienced brand protection experts. We give them the freedom to always look forward so they can focus on increasing sales, building customer trust, and creating valuable brand loyalty.
The World's Most Valuable Brands Trust
TRACER USE CASES
Tracer Protect, powered by Tracer AI, supports the industry’s broadest set of use cases by automating the detection of infringing content, the classification of infringements, the correlation of incidents and bad actor networks, and the enforcement of customer directives. Tracer Protect Solutions include:
Fake Mobile Games
Digital Product Support Scams & Unauthorized Credential Sharing
Phishing
Counterfeit Products
Gray Market & Partner Compliance
Executive & Celebrity Impersonation
Brand Genericization
Product Launch & Promotion Fraud
Fake Domains and Websites